SUBPRIME MARKETING GROUP
WE HELP YOU SELL MORE CARS TO SUBPRIME CONSUMERS
Home of the
EasyDrive™ Platinum Card Programs
OUR DEALERS ENJOY CLOSING RATES OF 20-30% VS. 3% FROM INTERNET LEADS
BANKRUPTCY PROGRAMS
Our Fresh Filed and Fresh Discharged Bankruptcy Program gets you in front of subprime customers at just the right time.
DAILY SUBPRIME TRIGGER PROGRAM
With our Daily Subprime Trigger program, we can reach these in-the-market subprime prospects for your dealership.
CREDIT MAIL
PROGRAMS
The Credit Mail Program targets subprime consumers using a unique group of criteria designed to get high response rates.
WELCOME TO
subprime marketing group
We invented Targeted Subprime Credit Mail Marketing more than 30 years ago. In fact, we were the inventor of the first bankruptcy program in the U.S.
Credit Mail has been called many names in that time, including subprime mail, subprime auto leads, and direct mail, but we have used years of data analytics experience to hone in on the right characteristics that make people respond.
Better Response Rate = More Customers = More Sales
WHY CHOOSE US?
We specialize in creating and producing the best subprime direct response marketing programs available. Our company is truly made up of some of the top experts in the subprime automotive industry.
Our subprime auto credit leads program pairs well with Westlake Financial, United Auto Credit, and Credit Acceptance.
Our Fresh Bankruptcy programs were designed with Prestige Financial, Tidewater Motor Credit, AVID Acceptance, and First Investors in mind.